British made menswear.
Sims Wear was founded on the belief that materials matter. We agree that clothing should look good, but for us longevity and lifecycle are key. As a result we'll only ever use the best natural fibres, from Supima cotton to superfine Merino lambswool.
Spring Summer 22 photoshoot.
A look behind the scenes from our latest photoshoot down in Cornwall.
Reflections on Scotland and functionality.
How a foreign environment has helped to solidify the future direction of Sims Wear.
We take a deep dive into natural fibres; why we're using them, which ones we're using, and what makes them special.
We talk about what makes wool, in our eyes, a performance material.